Setup
You’ll need an active Mixpanel account to set up this integration.When configuring your Mixpanel account, make sure the correct Data Residency is set under Project Settings > Data Residency. If it was set incorrectly, you’ll need to create a new project. Learn more about Data Residency in Mixpanel.
1. Add your Mixpanel token
- Go to Settings > Project Settings in your Mixpanel dashboard.
- Copy the Project Token under Access Keys.
- Go to Integrations > Mixpanel in FunnelFox.
- Paste the token into the Mixpanel Token field.
Don’t close your Mixpanel integration settings in FunnelFox and proceed with the next section.
2. Add your API secret
- Go back to the Project Settings in Mixpanel.
- Copy the API Secret under Access Keys.
- Go back to the Mixpanel integration settings in FunnelFox.
- Paste the secret into the API Secret field.
- Click Save changes.
Your Mixpanel integration is now active! Remember to republish your funnels to apply the changes.
Events
FunnelFox sends the following events to Mixpanel:| Event | Description |
|---|---|
| Funnel navigation | |
| onboarding_started | User begins the funnel experience |
| onboarding_completed | User reaches a screen with final ID |
| screen_presented | User views a screen |
| screen_completed | User navigates away from a screen |
| second_screen_presented | User views the second screen |
| products_screen_presented | User views paywall with Price Picker or Plan Picker elements |
| registration_screen_presented | User views a screen with Email input or authentication |
| user_email_collected | User entered a valid email |
| link_button_clicked | External link is clicked |
| Purchases | |
| checkout_screen_presented | User views a screen with Checkout element |
| checkout_presented | User views a Checkout element (can fire multiple times) |
| checkout_impression | Checkout is shown for the first time (once per session) |
| purchase_started | User entered payment details and tapped Pay, or tapped one-click purchase button (Apple/Google Pay) |
| purchase_completed or purchase_completed_success | Payment succeeds, includes renewals. Event name may vary depending on FunnelFox’s deduplication between frontend and backend events. |
| purchase_completed_fail | Payment fails |
| Subscriptions | |
| subscription.created | Subscription is created for user |
| subscription.trialing | Subscription enters trial period |
| subscription.active | Subscription enters a paid period after trial |
| subscription.cycle | Recurrent payment is paid for subscription |
| subscription.paused | Subscription billing was paused in PSP |
| subscription.resumed | Subscription billing was resumed in PSP |
| subscription.cancelled | Subscription was cancelled |
| subscription.unpaid | Recurring subscription payment was not charged |
| Technical | |
| checkout_init_error | Checkout initialization fails |
| variable_not_found | Variable placeholder has no assigned value |
You can set up custom events to track in your funnel using Custom Code.
Example events
onboarding_started
onboarding_started
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{
"event": "onboarding_started",
"properties": {
"time": 1764157641.846,
"distinct_id": "01KAZZTK8TEF1QTRVVHAN2TNY5",
"$city": "Podgorica",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$insert_id": "01KAZZTNZMKKWZKG6TN3JY2N4M",
"$lib_version": "v1.2.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157641846,
"$region": "Podgorica",
"$user_id": "01KAZZTK8TEF1QTRVVHAN2TNY5",
"mp_country_code": "ME",
"mp_lib": "go",
"mp_processing_time_ms": 1764157641990
}
}
onboarding_completed
onboarding_completed
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{
"event": "onboarding_completed",
"properties": {
"time": 1764157978.423,
"distinct_id": "01KB004A83JZZ5C72XR8PYXC79",
"$city": "Podgorica",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$insert_id": "01KB004YGTJFWY75RTSM9ZW894",
"$lib_version": "v1.2.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157978423,
"$region": "Podgorica",
"$user_id": "01KB004A83JZZ5C72XR8PYXC79",
"mp_country_code": "ME",
"mp_lib": "go",
"mp_processing_time_ms": 1764157989684
}
}
screen_presented
screen_presented
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{
"event": "registration_screen_presented",
"properties": {
"time": 1764157960.035,
"distinct_id": "01KB004A83JZZ5C72XR8PYXC79",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/QbfqbhE9?vid=1764157909461_69&fpid=01KB004A83JZZ5C72XR8PYXC79&fsid=01KB004A83GDRTNZS2R11A339M",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB004BDK9HTR6K7BY2G6Y2PS",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157964057,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=QbfqbhE9&config=screen-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB004A83JZZ5C72XR8PYXC79",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157971125,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"sandbox": true,
"screen_cid": "QbfqbhE9",
"screen_id": "QbfqbhE9",
"screen_index": 0
}
}
screen_completed
screen_completed
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{
"event": "screen_completed",
"properties": {
"time": 1764693230.831,
"distinct_id": "01KBFYK16MHPXRZDAEP7RXDTQ5",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://demo-app.fnlfx.com/dog-translator/goals/?fpid=01KBFYK16MHPXRZDAEP7RXDTQ5&fsid=01KBFYK16M6R6YW09YEMR6TKT2",
"$device_id": "19abffa0c56f0e-0df0f253d22403-26061b51-144000-19abffa0c56f0e",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KBFYKH7EP15KJZTPBF2V20H5",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764693233265,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KBFYK16MHPXRZDAEP7RXDTQ5",
"form_cid": "",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764693233428,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "translator-app",
"reply": "Improve my communication",
"sandbox": false,
"screen_cid": "goals",
"screen_id": "jHXsakwR",
"screen_index": 1
}
}
second_screen_presented
second_screen_presented
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{
"event": "second_screen_presented",
"properties": {
"time": 1764157962.624,
"distinct_id": "01KB004A83JZZ5C72XR8PYXC79",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/wj1ya9nv?vid=1764157909461_69&fpid=01KB004A83JZZ5C72XR8PYXC79&fsid=01KB004A83GDRTNZS2R11A339M",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB004EBH4MF0Q5KECJKPD238",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157964057,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=QbfqbhE9&config=screen-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB004A83JZZ5C72XR8PYXC79",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157971110,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"sandbox": true,
"screen_cid": "wj1YA9nv",
"screen_id": "wj1YA9nv",
"screen_index": 1
}
}
products_screen_presented
products_screen_presented
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{
"event": "products_screen_presented",
"properties": {
"time": 1764157530.027,
"distinct_id": "01KAZZKYENGYTV096Q63759551",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://demo-app.fnlfx.com/dog-translator/paywall/?fpid=01KAZZKYENGYTV096Q63759551&fsid=01KAZZKYEN85PTFAKNAKA2X27E",
"$device_id": "19abffa0c56f0e-0df0f253d22403-26061b51-144000-19abffa0c56f0e",
"$initial_referrer": "https://app.funnelfox.com/",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KAZZQ7VTDF42AJQSBKD6FA24",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157532546,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KAZZKYENGYTV096Q63759551",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157532734,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "dog-translator",
"sandbox": false,
"screen_cid": "paywall",
"screen_id": "0LKgdIxV",
"screen_index": 17,
"screen_type": "paywall"
}
}
registration_screen_presented
registration_screen_presented
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{
"event": "registration_screen_presented",
"properties": {
"time": 1764157514.867,
"distinct_id": "01KAZZKYENGYTV096Q63759551",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://demo-app.fnlfx.com/dog-translator/auth/?fpid=01KAZZKYENGYTV096Q63759551&fsid=01KAZZKYEN85PTFAKNAKA2X27E",
"$device_id": "19abffa0c56f0e-0df0f253d22403-26061b51-144000-19abffa0c56f0e",
"$initial_referrer": "https://app.funnelfox.com/",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KAZZPS3351Y84EN7CA1W2T21",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157517107,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KAZZKYENGYTV096Q63759551",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157517274,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "dog-translator",
"sandbox": false,
"screen_cid": "auth",
"screen_id": "GJQ2wBTp",
"screen_index": 15,
"screen_type": "auth"
}
}
user_email_collected
user_email_collected
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{
"event": "user_email_collected",
"properties": {
"time": 1764157526.871,
"distinct_id": "01KAZZKYENGYTV096Q63759551",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://demo-app.fnlfx.com/dog-translator/auth/?fpid=01KAZZKYENGYTV096Q63759551&fsid=01KAZZKYEN85PTFAKNAKA2X27E",
"$device_id": "19abffa0c56f0e-0df0f253d22403-26061b51-144000-19abffa0c56f0e",
"$initial_referrer": "https://app.funnelfox.com/",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "13edfdd5043fb1b2821b450b7b78b246a33c",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157527319,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KAZZKYENGYTV096Q63759551",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157527525,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "dog-translator",
"sandbox": false
}
}
link_button_clicked
link_button_clicked
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{
"event": "link_button_clicked",
"properties": {
"time": 1764158165.606,
"distinct_id": "01KB00AJGCE0BT4KHDDF5YVKGX",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K4W2T6AVB1A17C8SK7RBQDHC/main/y9Nk1CAE?vid=1764157565076_28&fpid=01KB00CH4EVBEDAGV4926Z892D&fsid=01KB00CH4E1M8P8NRRBK5YVEH6",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB00ANGSFP0Z7JYX357MX2XW",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764158165606,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=5M73lhqb&config=element-config&mode=canvas&element=el_vt2Mw",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB00AJGCE0BT4KHDDF5YVKGX",
"cta": false,
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764158165774,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"sandbox": true,
"url": "https://funnelfox.com/docs/getting-started"
}
}
checkout_screen_presented
checkout_screen_presented
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{
"event": "checkout_screen_presented",
"properties": {
"time": 1764157962.629,
"distinct_id": "01KB004A83JZZ5C72XR8PYXC79",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/wj1ya9nv?vid=1764157909461_69&fpid=01KB004A83JZZ5C72XR8PYXC79&fsid=01KB004A83GDRTNZS2R11A339M",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB004EBHH6TYJ8EARNW1RZ0A",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157964057,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=QbfqbhE9&config=screen-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB004A83JZZ5C72XR8PYXC79",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157971109,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"sandbox": true,
"screen_cid": "wj1YA9nv",
"screen_id": "wj1YA9nv",
"screen_index": 1
}
}
checkout_presented
checkout_presented
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{
"event": "checkout_presented",
"properties": {
"time": 1764157963.483,
"distinct_id": "01KB004A83JZZ5C72XR8PYXC79",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/wj1ya9nv?vid=1764157909461_69&fpid=01KB004A83JZZ5C72XR8PYXC79&fsid=01KB004A83GDRTNZS2R11A339M",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB004F6TBER1WTA527R3Y6NQ",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157964057,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=QbfqbhE9&config=screen-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB004A83JZZ5C72XR8PYXC79",
"currency": "USD",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157971125,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"payment_method": "paypal",
"payment_provider": "stripe",
"price": 1,
"price_fact": 1,
"product_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"sandbox": true,
"vendor_price_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"vendor_product_id": "prod_TUH4pRlAcHxBWr",
"vendor_profile_id": ""
}
}
checkout_impression
checkout_impression
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{
"event": "checkout_impression",
"properties": {
"time": 1764157963.489,
"distinct_id": "01KB004A83JZZ5C72XR8PYXC79",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/wj1ya9nv?vid=1764157909461_69&fpid=01KB004A83JZZ5C72XR8PYXC79&fsid=01KB004A83GDRTNZS2R11A339M",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB004F6ZWF88FZRMGDFXP8PB",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157964057,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=QbfqbhE9&config=screen-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB004A83JZZ5C72XR8PYXC79",
"currency": "USD",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157971125,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"payment_method": "paypal",
"payment_provider": "stripe",
"price": 1,
"price_fact": 1,
"product_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"sandbox": true,
"vendor_price_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"vendor_product_id": "prod_TUH4pRlAcHxBWr",
"vendor_profile_id": ""
}
}
purchase_started
purchase_started
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{
"event": "purchase_started",
"properties": {
"time": 1764157968.403,
"distinct_id": "01KB004A83JZZ5C72XR8PYXC79",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/wj1ya9nv?vid=1764157909461_69&fpid=01KB004A83JZZ5C72XR8PYXC79&fsid=01KB004A83GDRTNZS2R11A339M",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB004M0JMA6VKM1V7NVTZZFW",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157969309,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=QbfqbhE9&config=screen-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB004A83JZZ5C72XR8PYXC79",
"currency": "USD",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157974623,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"payment_method": "card",
"payment_provider": "stripe",
"price": 1,
"price_fact": 1,
"product_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"sandbox": true,
"vendor_price_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"vendor_product_id": "prod_TUH4pRlAcHxBWr",
"vendor_profile_id": ""
}
}
purchase_completed
purchase_completed
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{
"event": "purchase_completed",
"properties": {
"time": 1764165807.416,
"distinct_id": "01KB07C3CE2SDAZTX0F7WCHSTV",
"$city": "Podgorica",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$insert_id": "txn_01kb07kv9rpb2zxxqqgzh8heaf",
"$lib_version": "v1.2.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764165811013,
"$region": "Podgorica",
"$user_id": "01KB07C3CE2SDAZTX0F7WCHSTV",
"currency": "USD",
"mp_country_code": "ME",
"mp_lib": "go",
"mp_processing_time_ms": 1764165811144,
"onboarding": "demo-app",
"payment_method": "",
"payment_provider": "paddle",
"price": -9.99,
"price_fact": -9.99,
"product_id": "pri_01k5tsw80rs0cvchdmzy5rhwnk",
"type": "",
"vendor_price_id": "pri_01k5tsw80rs0cvchdmzy5rhwnk"
}
}
purchase_completed_success
purchase_completed_success
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{
"event": "purchase_completed_success",
"properties": {
"time": 1764157658.534,
"distinct_id": "01KAZZTK8TEF1QTRVVHAN2TNY5",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/wj1ya9nv?vid=1764157633924_68&fpid=01KAZZTK8TEF1QTRVVHAN2TNY5&fsid=01KAZZTK8TF0CHQDJ18H9B7X64",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "in_1SXhC63Yhl9rcCZfFa5486aT",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157661334,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=QbfqbhE9&config=screen-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KAZZTK8TEF1QTRVVHAN2TNY5",
"currency": "USD",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157661428,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"payment_method": "card",
"payment_provider": "stripe",
"price": 1,
"price_fact": 1,
"product_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"sandbox": true,
"subscription_id": "sub_1SXhC63Yhl9rcCZf0uzgnsT2",
"transaction_id": "in_1SXhC63Yhl9rcCZfFa5486aT",
"vendor_price_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"vendor_product_id": "prod_TUH4pRlAcHxBWr",
"vendor_profile_id": "cus_TUgZcc5rZFb1pj"
}
}
purchase_completed_fail
purchase_completed_fail
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{
"event": "purchase_completed_fail",
"properties": {
"time": 1764157969.233,
"distinct_id": "01KB004A83JZZ5C72XR8PYXC79",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/wj1ya9nv?vid=1764157909461_69&fpid=01KB004A83JZZ5C72XR8PYXC79&fsid=01KB004A83GDRTNZS2R11A339M",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB004MTD8QWRAXMBE9BC59A7",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157969309,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=QbfqbhE9&config=screen-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB004A83JZZ5C72XR8PYXC79",
"currency": "USD",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157974620,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"payment_method": "card",
"payment_provider": "stripe",
"price": 1,
"price_fact": 1,
"product_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"sandbox": true,
"vendor_price_id": "price_1SXIsO3Yhl9rcCZfMTp4Sx54",
"vendor_product_id": "prod_TUH4pRlAcHxBWr",
"vendor_profile_id": ""
}
}
subscription.created
subscription.created
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{
"event": "subscription.created",
"properties": {
"time": 1764163524,
"distinct_id": "01KB05DQZ4GCWMR7M88B16S3CZ",
"$insert_id": "01KB05E5TYJTKKG5HTWEQNYQBT",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764163524893,
"$subscription_id": "01KB05E5TVBGW6TMZ50G7PXBDV",
"$user_id": "01KB05DQZ4GCWMR7M88B16S3CZ",
"billing_interval": "day",
"currency": "USD",
"experiment_id": null,
"funnel_id": "01K3GQH43MCTKFTJSY4Z6906AV",
"mp_processing_time_ms": 1764163525025,
"payment_provider": "solidgate",
"price": 100,
"price_usd": 100,
"product_id": "",
"status": "created"
}
}
subscription.trialing
subscription.trialing
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{
"event": "subscription.trialing",
"properties": {
"time": 1764164772,
"distinct_id": "01KB06K9VB89HZW4BBWPZXG11Q",
"$insert_id": "01KB06M8XKP3DFA5E870ZHVGY3",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764164773577,
"$subscription_id": "01KB06M8WP87BEVYCFKE2QRDN6",
"$user_id": "01KB06K9VB89HZW4BBWPZXG11Q",
"billing_interval": "day",
"currency": "USD",
"experiment_id": null,
"funnel_id": "01K3GQH43MCTKFTJSY4Z6906AV",
"mp_processing_time_ms": 1764164773645,
"payment_provider": "paddle",
"previous_status": "created",
"price": 100,
"price_usd": 100,
"product_id": "pro_01ka0r5w37tsg0rnnjct1km7rr",
"status": "trialing"
}
}
subscription.active
subscription.active
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{
"event": "subscription.active",
"properties": {
"time": 1764163524,
"distinct_id": "01KB05DQZ4GCWMR7M88B16S3CZ",
"$insert_id": "01KB05E5VP4XNNNAY0J1VBKV15",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764163524907,
"$subscription_id": "01KB05E5TVBGW6TMZ50G7PXBDV",
"$user_id": "01KB05DQZ4GCWMR7M88B16S3CZ",
"billing_interval": "day",
"currency": "USD",
"experiment_id": null,
"funnel_id": "01K3GQH43MCTKFTJSY4Z6906AV",
"mp_processing_time_ms": 1764163525158,
"payment_provider": "solidgate",
"previous_status": "created",
"price": 100,
"price_usd": 100,
"product_id": "",
"status": "active"
}
}
subscription.cycle
subscription.cycle
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{
"event": "subscription.cycle",
"properties": {
"time": 1764165089,
"distinct_id": "01KB06K9VB89HZW4BBWPZXG11Q",
"$insert_id": "01KB06XY0SSD92K1NBSVM0RBEE",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764165089844,
"$subscription_id": "01KB06M8WP87BEVYCFKE2QRDN6",
"$user_id": "01KB06K9VB89HZW4BBWPZXG11Q",
"billing_interval": "day",
"currency": "USD",
"experiment_id": null,
"funnel_id": "01K3GQH43MCTKFTJSY4Z6906AV",
"mp_processing_time_ms": 1764165090028,
"payment_provider": "paddle",
"price": 100,
"price_usd": 100,
"product_id": "pro_01ka0r5w37tsg0rnnjct1km7rr",
"status": "active"
}
}
subscription.paused
subscription.paused
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{
"event": "subscription.paused",
"properties": {
"time": 1764165128,
"distinct_id": "01KB06K9VB89HZW4BBWPZXG11Q",
"$insert_id": "01KB06Z4J01X3R99EF1R4W2F9F",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764165129516,
"$subscription_id": "01KB06M8WP87BEVYCFKE2QRDN6",
"$user_id": "01KB06K9VB89HZW4BBWPZXG11Q",
"billing_interval": "day",
"currency": "USD",
"experiment_id": null,
"funnel_id": "01K3GQH43MCTKFTJSY4Z6906AV",
"mp_processing_time_ms": 1764165136241,
"payment_provider": "paddle",
"previous_status": "active",
"price": 100,
"price_usd": 100,
"product_id": "pro_01ka0r5w37tsg0rnnjct1km7rr",
"status": "paused"
}
}
subscription.resumed
subscription.resumed
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{
"event": "subscription.resumed",
"properties": {
"time": 1764165180,
"distinct_id": "01KB06K9VB89HZW4BBWPZXG11Q",
"$insert_id": "01KB070PRNKTKB92YM127G7DBC",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764165180997,
"$subscription_id": "01KB06M8WP87BEVYCFKE2QRDN6",
"$user_id": "01KB06K9VB89HZW4BBWPZXG11Q",
"billing_interval": "day",
"currency": "USD",
"experiment_id": null,
"funnel_id": "01K3GQH43MCTKFTJSY4Z6906AV",
"mp_processing_time_ms": 1764165194727,
"payment_provider": "paddle",
"previous_status": "paused",
"price": 100,
"price_usd": 100,
"product_id": "pro_01ka0r5w37tsg0rnnjct1km7rr",
"status": "active"
}
}
subscription.cancelled
subscription.cancelled
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{
"event": "subscription.cancelled",
"properties": {
"time": 1764165483,
"distinct_id": "01KB057ZM50G0RZBD0MT1KVTBS",
"$insert_id": "01KB079Z19ZK23ZCAC4VCP8ED9",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764165484106,
"$subscription_id": "01KB058ZSJ5PPSY8SKW36PD8SN",
"$user_id": "01KB057ZM50G0RZBD0MT1KVTBS",
"billing_interval": "month",
"cancellation_reason": "",
"currency": "USD",
"experiment_id": null,
"funnel_id": "01K3GQH43MCTKFTJSY4Z6906AV",
"mp_processing_time_ms": 1764165484163,
"payment_provider": "paddle",
"price": 1000,
"price_usd": 1000,
"product_id": "pro_01k5tsv5za56n5je5j7qvxy9em",
"status": "cancelled"
}
}
subscription.unpaid
subscription.unpaid
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{
"event": "subscription.unpaid",
"properties": {
"time": 1764168794,
"distinct_id": "01KB07C3CE2SDAZTX0F7WCHSTV",
"$insert_id": "01KB0AF08KBJPR8ZZVKCBT35AQ",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764168795498,
"$subscription_id": "01KB07CXRYTRZ4TZ1X2MEAGAGE",
"$user_id": "01KB07C3CE2SDAZTX0F7WCHSTV",
"billing_interval": "month",
"currency": "USD",
"experiment_id": null,
"funnel_id": "01K3GQH43MCTKFTJSY4Z6906AV",
"mp_processing_time_ms": 1764168801434,
"payment_provider": "paddle",
"price": 1000,
"price_usd": 1000,
"product_id": "pro_01k5tsv5za56n5je5j7qvxy9em",
"status": "unpaid"
}
}
checkout_init_error
checkout_init_error
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{
"event": "checkout_init_error",
"properties": {
"time": 1764158780.011,
"distinct_id": "01KB00X9P5BX4QCCZW2Q2HBKNS",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/wj1YA9nv?vid=1764158772932_72&fpid=01KB00X9P5BX4QCCZW2Q2HBKNS&fsid=01KB00X9P5M86E735FYJEAJFM5",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB00XCK8F3X2JKMK1TK8FYD8",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764158782270,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=wj1YA9nv&config=element-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB00X9P5BX4QCCZW2Q2HBKNS",
"currency": "",
"message": "Failed to initialize Solidgate checkout",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764158782346,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"payment_method": "card",
"payment_provider": "solidgate",
"price": 0,
"price_fact": 0,
"product_id": "",
"sandbox": true,
"ua": "Mozilla/5.0 (Windows NT 10.0; Win64; x64) AppleWebKit/537.36 (KHTML, like Gecko) Chrome/142.0.0.0 Safari/537.36",
"vendor_price_id": "",
"vendor_product_id": "",
"vendor_profile_id": ""
}
}
variable_not_found
variable_not_found
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{
"event": "variable_not_found_error",
"properties": {
"time": 1764157974.541,
"distinct_id": "01KB004A83JZZ5C72XR8PYXC79",
"$browser": "Chrome",
"$browser_version": 142,
"$city": "Podgorica",
"$current_url": "https://app.funnelfox.com/preview/01K3GQH43MCTKFTJSY4Z6906AV/main/yoyrznjt?vid=1764157909461_69&fpid=01KB004A83JZZ5C72XR8PYXC79&fsid=01KB004A83GDRTNZS2R11A339M",
"$device_id": "19abfc55ad8511-029397ae0b42e38-26061b51-144000-19abfc55ad8511",
"$identity_failure_reason": "errAnonDistinctIdAssignedAlready",
"$initial_referrer": "https://app.funnelfox.com/funnels/01K4W2T6AVB1A17C8SK7RBQDHC/editor/main?type=default&tab=screens&screen=y9Nk1CAE&config=screen-config&mode=canvas",
"$initial_referring_domain": "app.funnelfox.com",
"$insert_id": "01KB004T8671BZP8XFNPHTZ68B",
"$lib_version": "2.59.0",
"$mp_api_endpoint": "api.mixpanel.com",
"$mp_api_timestamp_ms": 1764157974541,
"$os": "Windows",
"$referrer": "https://app.funnelfox.com/funnels/01K3GQH43MCTKFTJSY4Z6906AV/editor/main?type=default&tab=screens&screen=QbfqbhE9&config=screen-config&mode=canvas&element=el_pUOS0",
"$referring_domain": "app.funnelfox.com",
"$region": "Podgorica",
"$screen_height": 864,
"$screen_width": 1536,
"$user_id": "01KB004A83JZZ5C72XR8PYXC79",
"mp_country_code": "ME",
"mp_lib": "web",
"mp_processing_time_ms": 1764157989396,
"mp_sent_by_lib_version": "2.59.0",
"onboarding": "demo-app",
"sandbox": true,
"screen_cid": "",
"variable": "name"
}
}
User identification
FunnelFox sends the user’s profile ID to Mixpanel, which sets it as both theDistinct ID and User ID. This ID remains consistent across all user sessions.
When a user’s email and device ID are collected, they’re automatically added as profile properties in Mixpanel.
